Seminar Awards 2027

Together, We Sparkle. This Seminar year will be defined by momentum. Strength built through connection, confidence grown through community and goals reached because no one is chasing them alone. Together, you lean into possibility, support one another’s ambitions and prove that when belief is shared, achievement shines even brighter.

Points to Paradise Independent Beauty Consultant Challenge

May 1 – Oct. 31, 2026

All aboard, Beauty Consultants! Your voyage toward something greater starts now. The Points to Paradise Independent Beauty Consultant Challenge invites you to propel your business forward and earn extraordinary rewards — from chic designer accessories to a Royal Caribbean cruise voucher. Let your determination guide the course, and discover just how far your dreams can take you. With every action, every sale and every connection, you’re making waves. Paradise is on the horizon. Hop aboard, and let your success set sail!

Preferred Customer Program℠

Beauty That’s Meant to Be Shared

Share a little extra sparkle with your customers this season by enrolling them to receive the Holiday 2026 issue of The Look. Plus, they’ll receive a FREE exclusive sample of a new product! Explore merry gifts, curated bundles and returning favorites to make holiday shopping easy this year!

Enroll July 16 – Aug. 17, 2026.

Mails Sept. 7, 2026. Arrives in 7 to 10 business days.

Only 95¢ per name.*

Tiered Discount

Starting and maintaining your Mary Kay business is easier than ever with a new tiered discount structure that incentivizes growth at your pace.

What’s Happening?

• New and existing Independent Beauty Consultants who are not yet active will earn a 30% profit potential on My Shop orders that are less than $450 retail OR on Online Ordering inventory orders ranging from $100 to $449.99 retail they will receive a 30% discount.
• Once an Independent Beauty Consultant reaches $450 in retail sales within one month, she will be considered active status. She will remain active for two months following any month with a qualifying active order(s) and will continue to receive the 50% discount on online inventory orders and/or 50% potential profit from her Shop orders.

How it helps you:

• With the introduction of the tiered discount, new Independent Beauty Consultants working toward active status now have built-in flexibility and support from day one, making it easier to stay connected and start their business at their own pace. And the more their business grows, the more profit potential they can earn!
• The Great Start® Program is also here to stay, continuing to offer the richest rewards for new Independent Beauty Consultants. Meaning that you can continue the same impactful conversations about the program, just as you do today.